Digital marketing is one of the lucrative career options of the digital era that promise a reasonable salary and career growth. But what makes digital marketing stand out from other career courses? Why there is so much demand for digital marketers today?
Everything is Digital
In today’s business world, everything is digital. According to new research, people spend around 5.4 hours a day using their phones. As social media has become part of our lives, the use of phones on a daily basis has increased more than ever. Most of the time, we are either consuming or creating content on the internet.
Mobile phones are no longer used for calling and message. We depend on mobile phones for everything from finding a route to on map to ordering our food. Businesses have also realized this phenomenon. Businesses know their target audience is spending most of their time online and, in order to target them, they do marketing online.
This led to the rise of digital marketing. Over the past decade, digital marketing has become one of the most important aspects of any business. Be it an online business or offline business, digital marketing has become a must to survive in today’s business environment
Wide range of Opportunities
As the need for marketing online has become inevitable, businesses started employing professionals who know digital marketing. Although traditional marketing such as print ads and television ads were still in prominence, slowly there was a shift towards marketing online. There were not many people who understood digital marketing in the beginning.
But in no time, digital marketing institutes started cropping up across the country, encouraging students to take up these courses to pursue their new career. Google’s algorithms became a key to understand and execute digital marketing and the role of creativity made it a challenging yet exciting pursuit.
Today, every business knows the importance of digital marketing. In the initial stages of digital marketing, mostly it was the start-ups that used digital marketing to their advantage. But as days went by, established companies also came to know the need for digital marketing in today’s business. While it opened a host of opportunities for students and professionals to increase the demand for digital marketing strategists, it also gave rise to the digital marketing training centres to train interesting candidates.
A digital marketing career is different from other careers. Through digital marketing, you get to learn many things, which are not common in many other careers. If you get hired as a software engineer, you would be learning only things that are related to IT and technologies. But in digital marketing, you get to learn many things and play various roles throughout your career. From being an SEO (Search Engine Optimization) strategist to being a content marketer, there are various roles a digital marketer can choose from in their careers. Also, they can focus on one aspect of digital marketing and be an expert in that.
Here at Etudemy, we not only provide a theoretical approach to this course but also practical exposure in learning and developing oneself as a digital marketer. Get trained with Live Projects, Internships, Certifications and also placement assistance. Our passionate team at Etudemy transforms careers with digital marketing training that sets the global standard. It is time to get new thinking, tools, and marketing tactics with the best digital marketing institute in Malappuram. Choose the digital marketing course at Malappuram and seek the best of the opportunities in the digital marketing sphere.